Fathom’s Brent Robertson will be one of the speakers at the MAX event hosted by SMPS Connecticut. Below is as description of Brent’s discussion along with the other speakers.

“Design a Future of Purpose and Possibility.”

Brent Robertson – Partner, Fathom
Keeping our future in focus is a tricky thing – you can’t see it, you can’t touch it, and language often fails us when we attempt to talk about it. Combine this with the fact that the present, or what is real for us now, is so overwhelmingly powerful, without intention and focus, it can limit what we see is possible for our future, or our organizations’ future, to nothing more than more of what we already know. In this talk, Brent Robertson will introduce a way to design and live in our ideal future, a future not limited by what we know, but instead, one that is as limitless as our imaginations. And through the conversation, illustrate a way to relate to our world and those around us, in a more empathetic and creative way.

“I’m a Subject-Matter-Expert, not a Salesperson!”

Donna Bak – Senior Partner, Sandler Training
I learned the hard way that we are all selling some-thing, to some-one, during the day. It may be a product or service or a request for resources, and very often it’s an idea…our point of view…a cause. I was trained and skilled in a technical field (computer science)…and the last think I wanted to be was a salesperson. But as it turned out, my inability to influence people (sell!) was the one thing getting in the way of advancing my career. At the time, I didn’t know how to sell up the chain of command for resources…across the organization to my peers for support…and down to the frontline (my customers). I wanted to be a Trusted Advisor to the people in my professional and personal life…but didn’t know how. My aha moment came when I realied I had it all backwards. When I told myself – “I am a Salesperson, with an expertise in Comupter Science!” – I started selling more effectively and even liking it! During this presentation attendees will learn the following: proven to sell yourself as a Trusted Advisor, how to utilize communication styles as an advantage in dealing with people, and how to bond and build rapport to gain trust faster

“Be a Talent Magnet! – How to Attract, Manage and Engage the Millennial Workforce”

Jeff Butler – Speaker, Author, Entrepreneur and Passionate Millennial
Recently, the Millennial generation took the stage as the largest generation in the U.S. workforce. Millennials (Generation Y), born between 1981 to 2000, are your current and future leaders and they are bringing tremendous change, innovation and opportunity. This MAX Talk covers the Millennial employee lifecycle from hiring, to managing and retaining. Each segment of the cycle will have both high level theories as well as tactical strategies that attendees can immediately begin using after the program. Some include: how to create an enticing message to attract a millennial’s attention, practical tips of managing difficult employees, and retention strategies that CEO Jack Welch implements at General Electric.

“Bad/Better/Best/Beyond: A Blueprint for Building Happiness”

Jessica Osborne, CPSM – Marketing Manager and Principal, BL Companies
The A/E/C industry is unique and powerful – we know that is has the ability to literally shape the environment around us. But beyond that it offers a close-knit and collaborative career path for those that have been fortunate to find ourselves involved in this realm. For one marketer, this industry led her from the brink of despair and self-destruction to success, health, and the happiest she’s ever been. This is a story of how the A/E/C industry saved her – its people, organizations and opportunities. Jess will take you on her journey from bad, to better, to best and beyond and share the key factors in helping to find her happy.

Event Details:

Wednesday, May 16, 2018
3:00pm – 3:30pm   Registration
3:30pm – 5:00pm   Program
5:00pm – 6:00pm   Networking & Cocktails
Event Website


Real Art Ways
56 Arbor Street
Hartford, CT 06106